Experience timeline

Focus on measurable impact and technical leadership by using the Action + Context + Result formula.

• Designed and developed custom admin dashboards and web applications for clients using Nuxt.js and Next.js.
• Delivered responsive, user-friendly, and scalable frontend solutions tailored to different client product requirements.
• Built reusable UI components and structured frontend architecture to support efficient development across projects.
• Integrated APIs and implemented dynamic interfaces for data-driven applications.
• Collaborated with product, design, and engineering teams to ship high-quality client solutions.
• Enhanced product quality through performance improvements, bug fixes, and responsive UI refinements.

Promoted to guide product and engineering strategy for the ad creative platform, keeping the stack fast, automated, and reliable.

• Lead architecture and delivery so the Next.js/Node/PostgreSQL platform stays scalable and production-ready.
• Reduce manual workload across teams by tightening workflows and automation.
• Maintain clean, measurable engineering practices that accelerate roadmap execution and business results.

Built and optimized the adtech platform across AI creative tooling, publishing, and analytics.

• Engineered AI-driven creative workflow reducing draft time by 70%.
• Built multi-channel ad publishing pipelines reducing failures by 35%.
• Improved API latency by 30% through optimized SQL + caching.
• Delivered analytics dashboards enabling 2× faster decisions.

Turned Figma designs into production-ready React interfaces for a remote product team.

• Converted Figma designs into responsive React UI, reducing defects by 40%.
• Standardized design tokens improving consistency by 25%.
• Improved accessibility score from 72 → 92.

Turned Figma designs into production-ready React interfaces for a remote product team.

• Development: Custom-built WordPress themes and plugins tailored to specific aesthetic and functional brand standards.
• Optimization: Enhanced site performance through advanced SEO strategies, mobile-responsive design, and speed optimization.
• Collaboration: Partnered with multidisciplinary teams to deliver polished, end-to-end digital products under tight deadlines.
• Technical Support: Proactively troubleshot site architecture and ensured seamless cross-browser compatibility.
• Integrations: Managed API connections for payment processing, CRM systems, and analytical tracking.